Hi, I’m Jordan—founder of Aligned Finances, Chartered Professional Accountant (CPA), financial coach, and real estate investor. But before all of this, I was just another young professional trying to figure out how to make my finances work.
For years, I felt like I was doing everything “right”—I went to university, earned my Master’s in Professional Accounting, got a stable job, and started building my career. But despite all of that, I found myself drowning in $60,000 of consumer debt, overwhelmed by money, and unsure how to change my situation.
I remember staring at my credit card statements, feeling like I would never get ahead. I knew I needed a plan, but traditional financial advice felt outdated, unrealistic, or filled with shame—so I decided to take matters into my own hands.
I started learning everything I could about budgeting, debt repayment, investing, and real estate. I built a system that worked for my life, paid off all my debt, and went from feeling stuck to feeling in control.
That transformation changed everything for me. And once I realized how powerful personal finance education could be, I knew I had to share it with others.
I started Aligned Finances because I know what it’s like to feel lost, stressed, or even ashamed when it comes to money. I also know that with the right support, education, and mindset shifts, anyone can build wealth and financial freedom—at any income level.
My approach is simple:
✔️ No guilt, no judgment, no one-size-fits-all advice.
✔️ Financial freedom isn’t about how much you make—it’s about alignment.
✔️ Everyone deserves clear, accessible financial education that actually fits their life.
Now, I get to help Canadians take control of their finances through financial coaching, digital tools, and a community of like-minded people. Whether you’re paying off debt, learning to invest, or figuring out how to build wealth, I’m here to support you.
I believe financial freedom isn’t about fitting into someone else’s plan—it’s about creating one that works for you. If you’re ready to take control of your money and build wealth without the overwhelm, I’d love to help.
At Aligned Finances, I’m here to help you build a financial plan that aligns with your values and goals. No judgment, just clear, actionable steps to help you succeed. Let’s get started on your journey to financial freedom!